Stay up to date with everything that happens in the world of programmatic media
Our blog is packed with valuable information on programmatic advertising, technology, and a variety of topics of interest to help our publishers.
Here you’ll find informative articles, how-to guides, optimization tips, industry trends, ROI, CPM, RPM analysis, and more. Our goal is to provide useful and relevant resources that empower our publishers to reach the maximum potential of their monetization strategies.
Let's talk about innovation? We know that the world of beauty never stops, and L'Oréal has gone all out with its super innovative device: it diagnoses your
Are you looking to transform your digital and physical spaces into true revenue engines? Then you're in the right place. Retail Media is here to revolutionize the way businesses do business.
If you're in the world of digital media, you've probably heard of Google Performance Max, right? This tool is almost a "jack of all trades" for managing campaigns, but since it's not
Hold on to this trump card: plagiarism is not a slip-up, it's a dive into the abyss! Read also! Digital Marketing: strategies that can raise the standard of your website Whether in a hurry to
Have you ever stopped to think about the magic that digital marketing can perform on your website? It's not just a matter of choosing the right colors or creating a
According to eMarketer, a multinational market intelligence company, programmatic media, which is constantly on the rise, is projected to reach US$115,23 billion in investments this year, representing more than 90% of
The year 2024 marks the decision to end cookies, a major change in the digital marketing market. Google had already been warning about the possibility of this
In a world saturated with information, the art of targeting your message to the right audience is crucial. Publishers face the daily challenge of capturing attention and interest.
With next year fast approaching, the question arises: how can my company position itself ahead of the curve, ready to enter 2024 with digital marketing strategies that outperform