Google SEO Tools: How to Use Them to Boost Website Monetization
When it comes to organic traffic, everyone wants to be at the top of Google. But to get there—and most importantly, to turn clicks into revenue—you need more.
July 29, 2025
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Our blog is packed with valuable information on programmatic advertising, technology, and a variety of topics of interest to help our publishers.
Here you’ll find informative articles, how-to guides, optimization tips, industry trends, ROI, CPM, RPM analysis, and more. Our goal is to provide useful and relevant resources that empower our publishers to reach the maximum potential of their monetization strategies.
Traditional SEO still works in Google's AI Overviews: what this changes for website and app monetization
Amid the advancement of artificial intelligence in search results, a question lingered: does SEO as we know it still have a place in the new AI Overviews scenario?
July 28, 2025
Web Guide Labs: Google's New AI for Search
Google has just launched Web Guide Labs, a new experimental search experience that uses generative artificial intelligence to organize results in a more visual, interactive and
July 26, 2025
How to Prepare for Google AI Mode and Boost Website and App Monetization
Google is changing the way people search for and consume content. With the arrival of AI Mode (or AI Overviews), traditional search with a list of links
July 22, 2025
Google Core Update June 2025: What's changed and how it impacts website and app monetization
If you've noticed a change in your website traffic or campaign performance in the past few days, don't worry. Google has just completed the Core Update.
July 21, 2025
Instagram in Google results?
The online search game has changed once again: Instagram posts and profiles are now appearing in Google results. This is already being tested and is expected to...
July 21, 2025
Perplexity Comet: The AI-Powered Browser That Could Change the Digital Monetization Game
If you work with website and app monetization, you know how Google dominates search and, consequently, impacts a large portion of online traffic. But what if a...
July 15, 2025
Google adds AI Mode to Circle to Search and Lens: what changes for those who monetize websites and apps?
Google announced another major update: Circle to Search and Google Lens now have an AI Mode with advanced interpretation and insights. In practice, this
July 14, 2025
Types of Backlinks: The Guide That Can Increase the Monetization of Your Website or App
If you make a living from monetizing websites and apps, you need to understand that SEO and backlinks are not just about positioning on Google — they are directly linked to your revenue.
July 7, 2025